Who Owns Intellectual Property?
For writers, marketers, content creators, and businesses alike, intellectual property laws can make a huge impact on your company’s livelihood and protect you from having someone else benefit from your work. This means that someone else cannot publish a copy of your book as their own or that another company cannot steal your proprietary software to improve their own ...
September 1, 2020 READ MORE
The 108 Most Persuasive Words In The English Language
It's a long known fact that the secret to persuasive writing isn't in the adjectives, it's in the verbs. Copywriters know power verbs sell and convince. Internally, we have a list of 108 verbs that we've been using for a good decade, and we recently thought we should share it with proper credit to the original author. We found that although the list is being recirculated (...
November 12, 2019 READ MORE
Copywriter Q&A: Carissa Lamkahouan on the Art of the Pitch
Carissa Lamkahouan has two decades of professional writing experience and has been published in a wide range of newspapers, magazines, and online publications. At The Writers For Hire (TWFH), Carissa is our in-house authority for all things journalism. In this installment of our Copywriter Q&A series, we talked about the process of pitching an article. Carissa’s ...
June 7, 2019 READ MORE
I Shot the Serif: Is Font Choice Important?
When I married a man with the very Italian surname of Iacullo, I had no illusions about the spelling and pronunciation mishaps that were likely to follow. I knew I’d have to endure a certain amount of ribbing about the surplus of vowels in the old country and make endless attempts to explain that yes, my new last name really did begin with the letter “I” followed by ...
April 4, 2019 READ MORE
Five Common Web Writing Mistakes to Avoid
Web copy can be tricky to master: It has to sell, but it can’t feel too salesy. It has to be packed with useful, relevant information, but it needs to be succinct and easy to scan. It has to differentiate your company, product, or service -- but at the same time, it can’t feel like it’s “all about you.” We’ve found that there are a few common web writing mis...
March 8, 2019 READ MORE
Are There Any Synonyms for Synonym?
Whoever created the English language must have had a wicked sense of humor. Why else would they have used “monosyllabic” to describe a word with just one syllable? And why isn’t the word “long” actually long? Perhaps the most interesting of these questions is: Why are there no true synonyms for “synonym?” This great article from Mental Floss poses that...
February 28, 2019 READ MORE
Autological Words: Words That Describe Themselves
As writers, we are passionate about words and language. Oftentimes, when we come across a word that we have never heard before, we immediately want to know not only the meaning, but also the history of the word. In most cases, as with most words, the actual meaning of the word has nothing to do with the word itself. Words are generally just arbitrary sounds that are pu...
February 21, 2019 READ MORE
The 17th-Century Preposition Rule
If you are a stickler for correct grammar (or happen to know someone who is), then you have probably heard the rule about not ending a sentence with a preposition. But where did this rule come from? (Or, perhaps we should be asking, “from where did this rule come?”) And is it really a rule? Or is that just a myth? According to this article from Atlas Obscura, it all ...
December 3, 2018 READ MORE
MICROSOFT WORD TIPS FOR WRITERS … *Mac Edition*
A little while back, we compiled some “Word hacks” that our writers have learned over the years of working with Microsoft Word. But we realized that Microsoft Word is, like all things, different across platforms. So not to be left out, our Mac users piped up with tips and tricks of their own.[block_heading content="Take Control from A to Z" size="h2" color="black"][[/b...
October 16, 2018 READ MORE
Graduation Speeches in 50 Words Or Less?
Graduation is an exciting time. Whether you are the one getting the diploma, or you are supporting a loved one from the audience, graduation is a celebration of years of hard word and a future full of opportunities. But, let’s be honest. Sitting through long graduation speeches can, at times, be excruciating. What if there was a limit put on the length of those gradua...
October 9, 2018 READ MORE
