Better Marketing Results

It takes an expert, focused approach to promote your business, but most engineering firms only have a handful of employees dedicated to marketing. When they’re being bombarded with requests for one-off projects — content for a sales presentation here, copy for a brand manual there — your marketers don’t have the opportunity to focus on big-picture, strategic efforts.

The Writers For Hire can take the load off your marketing staff by providing well-written copy across multiple channels, helping your company build trust with potential clients and supporting your firm’s reputation.

• Traditional marketing copy
• Broadcast, print, and digital copy that gets your business seen and heard.
• Brochures and other sales collateral.
• Press releases that attract news outlets’ attention.
• Reputation management, (monitoring and responding to customer reviews)

Websites and Digital

Original, updated site content can put you at the top of Google search rankings. However, our experienced copywriters know it involves more than stuffing over-used keywords into a blog post.

• Website conceptualization, organization, and creation.
• New content development, in collaboration with your personnel.
• Revising your current site to improve customer flow and navigation.
• SEO-optimized blogs.
• Case studies that tell your success stories.
• Social media posts that connect with customers, potential partners, and other stakeholders.
• Wikipedia articles that illustrate your expertise.
• eBooks, written in the appropriate voice.

Improved Employee Relations

Establishing an effective internal communications strategy can go a long way toward improving employee retention. Without it, your staff can feel alienated or forgotten.

The Writers For Hire team can to help you develop effective recruiting, benefits, and training materials that speak to employees on a personal level and encourage individuals to take ownership of their roles within the organization.

Increased Safety Compliance

Safety and regulatory compliance are critical issues for any engineering firm. Our qualified staff of technical writers will work with your HSE teams to help you document safety protocols, write or revise SOPs and training documents, and meet reporting requirements.

Efficient Contract Bidding

When you need help with a request for proposal (RFP) response, The Writers For Hire is here for you. No matter what phase of the process you’re in, we can assist you with the following:

• Writing, editing, and proofreading all or part of your documents.
• Crafting your organization’s value proposition and cover letter.
• Quickly adding to your existing teams, so you can meet deadlines.
• Compiling data from SMEs and team members across departments.
• Ensuring the finished RFP response is clearly written and free of errors.

Internal Communications

Effective communication that takes place between employees, departments, and other stakeholders within the organization is essential for the smooth functioning of any company. It enables your teams to collaborate effectively, share information and ideas, and keep everyone up to date on important news and changes. Our writers and editors work closely with your managers and SMEs to write your internal documents so that everyone understands what is expected throughout the organization.

Our approach involves investing time to familiarize ourselves with your business. We don’t just operate as a contracted vendor but as a proactive member of your organization. Through deep analysis of your corporate objectives, we leverage our expertise to furnish effective internal communication strategies, ensuring that your staff receives the intended message.

• Intranet and in-house messaging.
• HR content for recruiting, training, and benefits.
• Your SOPs, training manuals, and more.
• Standard operating procedures (SOP) to keep your teams in lock step.
• Manuals and handbooks.
• Traditional books about your organization or leadership.
• Almost anything else—ask us!

External Stakeholder Communications

Your external communications rely on quality written content that resonates with key outside stakeholders. Examples include:

• Annual Reports – We work with your teams to chronicle activities within your business operations so critical stakeholders have all the pertinent information required by law.
• Investor Presentations – Our corporate writers understand how crucial it is for any business to secure the necessary capital for expansion. These extended narratives need to grab and hold the attention of your potential backers and hold it there until you get a firm “yes.”
• Corporate Newsletters – A regularly published newsletter will assist you in getting your brand’s message out to a broad audience. Our staff will show you how to get the most out of every issue and help keep you on track every month.
• Executive communications – We’re your one-stop-shop for content. Let us help with customer or shareholder letters, speeches, presentations, employee announcements, and more.