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How to Write a Blog Post That People Will Want to Read

How to Write a Blog Post That People Will Want to Read

Have you ever passed a house that had a really cool front door? It could have been some cool glasswork or just a color that popped. It immediately gives the whole house a more interesting vibe, and it makes you want to see what’s inside.

Your blog is the front door to your website.

Don’t settle for basic brown or white. Give it some thought. Let it add some flair to your site. If you want your website to have that “curb appeal,” you want to make your blog stand out and say, “Come on in. There’s cool stuff here!”

Blogs can be fun or informative, or even profoundly personal. Some draw you in and keep you reading to the very end, while others you barely notice or, even worse, make you bounce out from boredom or disgust. 

Whether you are writing blogs for other people or creating your own, there are a few things you can do to ensure that your readers will actually want to finish reading your blog post. Here’s what you need to know.

Define Your Audience

Who do you want to read this blog? Once you know that, ask yourself the following questions:

  • What does my reader care about?
  • What are they looking for that brought them to my blog?
  • What emotions are in play?

Understanding your audience is crucial to creating a blog that will give them what they need and keep them coming back for more.

Think about everything, including age, gender, and even financial status. As you put your blog together, consider any factors that may affect how and why someone is on your site and reading your blog.

Choose a Topic Carefully

The topic of your blog is paramount. This goes for the overall concept as well as each blog entry.

Whenever possible, choose a topic you care about so that your passion comes through in your post.

If you’re writing for someone else, though, it may not always be something you care deeply about. However, once you try to understand the audience and why they care about the topic, you’ll find that it usually becomes interesting pretty quickly.

Now, before you can settle on a great topic, you need to clarify what you want to accomplish with your blog. It’s kind of like picking your destination before you choose a car to get you there.

What is your ultimate goal for the blog post? Do you want to entertain, inform, or sell? Knowing your blog’s goal can help you find a topic that will help check all of the boxes.

But no matter what your goal, it’s important to remember that readers want to be informed, and they need to be entertained. That doesn’t mean that it has to be amazingly witty or dramatic but keep it interesting enough to retain their attention.

Find Your Angle

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When you find your topic, you may think, “It’s already been done!” You’re probably right. The internet is vast, and most subjects have been touched on, but that doesn’t mean you don’t have something original to contribute.

Twenty people can all write about the same topic, and all 20 can be interesting if they each take a unique angle. Consider this example:

(Topic) 

The Amazing Honeybee 

(Potential Angles)

  • The Intricate Social Structure in a Beehive (They can “create” a new queen if the old one dies!)
  • How Bees Pollinate the World
  • Bee Keeping in Ancient Egypt (This was a real thing!)
  • How One Kid is Trying to Save the Honeybees
  • 10 Ways You Can Help Honeybees in Your Backyard

By finding an angle that is new, interesting, and relevant to your audience, you’re creating something that is unique – and adds value to your blog and your website.

Create a Structure

Good blogs have structure. And the best way to get that structure is by starting with an outline. Some people may not be big fans of this step, but doing an outline first is crucial.

An outline helps you plan out your blog post so that you know where everything goes and how much space each section gets. Once you have an outline in place, it can help you spot gaps where you may be missing information. It can also help make the writing part easier!

So, do yourself a favor and outline. 

When it comes to the content, it’s important to note that people read on the internet much differently than they do when they pick up a novel.

Readers want articles to be broken down into sections that they can easily digest. And to help them identify what they are going to be reading about, each section should be divided by a header that tells the content of the section. 

Your audience also wants content that flows logically, transitioning from one section to the next while using short paragraphs, bullet points, quotes — anything to make it easier for them to consume information quickly.

Craft a Great Opening

The internet is full of content. To keep your readers on your page, you must hook them right away.

Your opening identifies your style and tone. It tells the reader what you’ll be talking about and why they need to read it.

If your opening doesn’t evoke curiosity, amusement, or some other emotion within the first couple of seconds, your reader will click away and find someone else’s blog to read. 

Let Your Voice Shine

Don’t be dull. Blogs aren’t the place for stuffy, academic writing.

Even if you’re tackling a technical topic, handle it like you are talking to a friend. Use the first person to convey your own experience or use the second person to speak directly to the reader. Avoid using the third person as it distances the reader from the blog.

Your readers want to feel like they’re getting to know you. So, let them in!

If you’re worried that you’re going a little overboard with your voice and it’s bordering on obnoxious, stick with it for a bit. Your blog is fighting for attention on a crowded internet. That bold voice of yours may be just what you need to cut through the noise.

If, after a few tries, you see too big of a bounce rate, it may be time to dial it back. Go big first. Besides, you can have a lot of fun writing that way.

Do Your Research Right

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Unless your topic is a first-person narrative of something from your own life, you’ll probably need to do some research.

Don’t fake it. Do your due diligence and get it right. If you get things wrong, you will get called out. That’s pretty much guaranteed. But for every reader who has the guts to point out your error, dozens more will say nothing and just click away from your page.

The worst part is that you’ll lose credibility with those readers, and you may not get a second chance. 

Speak to Emotion

Regardless of what you are writing about, find a way to connect your topic to emotion.

What if you are writing about a technical topic? Then it’s even more important. People are driven by emotion.

A good example of this can be seen in effective advertising campaigns. Take Michelin, for example.

In 1986, Michelin ran an ad for car tires that didn’t tell us about the tread, or the special rubber used. The ad never even showed us a car. It just had a baby resting inside of a tire and a dad talking about tires: “Michelin. Because so much is riding on your tires.”

Or even better:

The Dawn dish soap ad that shows people using their product to clean baby ducks at an oil spill. Think about how those images affect the viewer. Is Dawn…powerful? Check. Environmentally conscious? Check. Aww…baby ducks! Check. 

The same is true for your blog post. It doesn’t matter what you are writing about, if you speak to emotion, you’ll take your blog from good to amazing. 

Finish It Strong

Have you ever been to a live concert and heard a band completely nail a song only to flub the ending? No matter what came before, that ending ruined it. It’s what you’ll remember.

Find a good way to end your blog post that ties the information together and hammers your point home. One great way to do this is to find a way to tie it back to your intro. 

Edit!

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Most writers don’t really enjoy editing, but it separates the good ones from the rest. If you’re not great at editing, make use of the grammar tools available to you like Grammarly or the Hemingway Editor. Or, even better, find someone who can help you out.

Typos and goofs all through your blog will guarantee that you lose credibility, and people will stop reading it. It looks sloppy and unprofessional. 

Come Up With a Compelling Headline

Wait. What? Why is the headline so far down this list? Because your best bet at writing a compelling headline that captures your blog post perfectly is to do it after you’ve written the post.

Don’t fall in love with a headline and try to shoehorn your blog post to fit it. That’s backwards, and while it may lead to a lot of clicks, people will be disappointed when they get there. 

You don’t always know where a blog post is going to go as you write it, even if you outlined it in detail.

Writing is an organic process, and every project tends to morph a little bit as you go. And, sometimes, those changes are the best part. Once you’re done, you’ll have a lot of good ideas for headlines. Write them all out and then choose the one you like the best.

Add Great Images

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Take the time to add a couple of strong, emotion-evoking images. They help to break up the text and leave a memorable mental picture for the reader.

Be sure to use high-quality images that will look great and fit the size you need on your screen. Hazy, pixelated images will give your blog the same appearance as a bunch of typos. It looks unprofessional. 

If you have the eye and the equipment to take your own photos, that’s fantastic. But not everyone can pull that off, and that’s okay. There are a number of duty-free image websites where you can source pictures for free or for a small fee. Just be certain to credit where you got them. 

Optimize for SEO

If no one can find your blog, how will they read it? Luckily, today’s search engines put the most value on content that meets reader expectations, so having a great headline and a blog post that follows up on that headline is a great start. 

Here are a few of the other basics you should consider:

  • Do a little research on keywords for your topic and incorporate them into your blog organically.
  • Use subheads and work the keywords in there, too, when you can.
  • Optimize your meta description to describe your blog post accurately.
  • Create a few links to other internal web pages or a few highly reputable external websites.

You don’t have to obsess over SEO to make your post SEO friendly. Focus on writing great, useful content, and you’re most of the way there. Then, add the other elements I mentioned to make it work even better.

Now, Go Forth and Blog!

A great website needs to be constructed thoughtfully. From your landing page to your opt-in or sales pages, you need to look at it from your website visitor’s point of view. Is it easy to navigate? Does it make sense? And most of all, is it interesting?

Your blog can be a tool that helps people find your website and start their exploration. It’s your front door. Make it smart, interesting, and well-written so your visitors will be intrigued enough to come in and stay for a while. Then, when they leave happy, they’ll keep coming back and maybe even tell their friends.  

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Stephanie Hashagen - Senior Editor

Stephanie’s expertise in English and writing spans over a decade in freelancing and teaching. Stephanie worked as a staff writer and editor for The Houstonian, contributed to The Huntsville Item, freelanced for The Houston Chronicle and spent four years teaching English and reading at the junior high and high school level. She has a Master’s Degree in English from the University of St. Thomas and a Bachelor’s Degree in Journalism from Sam Houston State University. Stephanie has also ghost-authored several non-fiction and fiction manuscripts, numerous fashion and travel articles, and countless press releases, pitch letters, taglines, and print ads. Her copywriting and journalism experience includes technical copy for Tyco Flow Control and customer communications copy for a major American credit card company. Stephanie has also worked on copy and campaigns for Hilton and Carpet One Floor & Home, North America’s largest floor covering retailer. At The Writers For Hire, she has overseen, edited, proofread, or written copy for over 50 clients. Stephanie is an exceptional proofreader, writer, and editor and has a gift for adding a creative flair to projects while keeping copy professional and concise.

Barbara Adams - Copywriter

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Stacy Clifford - Copywriter

Stacy Clifford is a wearer of many hats, both literally and figuratively. Having earned a B.S. in Geology from the University of Texas at Austin in 1996, his career has covered environmental cleanup, software testing, web development, technical support, copy editing and proofreading, and martial arts instruction. He has been proofreading since 3rd grade English with Mrs. Barry, corrected every stripe of web copy for over 15 years, copy edited both fiction and non-fiction books, and written on subjects as diverse as volcanology, sword fighting, and space colonization. A fixer by nature, Stacy is a stickler for structure and form and enjoys a good challenge whipping a document into shape. When not tackling the worlds problems or teaching people how to stab each other, Stacy enjoys pencil drawing and hiking in the national parks.

Flori Meeks - Copywriter

Flori, who has more than 25 years of writing experience, began her career in suburban Detroit as a community newspaper reporter. She has worked as a neighborhood news editor for the Houston Chronicle and as a copywriter for Powell Public Relations. During more than 10 years as a freelance writer, her projects included newspaper and magazine articles, press releases, brochure and website copy, Request for Proposal (RFP) responses, and grant applications. Her clients have included Galveston Monthly magazine, Weddings in Houston magazine, Judy Nichols & Associates (public relations) and NCIC Phone Services, along with nonprofit organizations, Lifeway International and Newspring. Since joining The Writers For Hire, Flori has assisted with social media campaigns and written blog posts, articles, press releases, brochures, and web copy.

Flori has a bachelor’s degree in journalism from Oakland University.

Jessica Stautberg - Lead Copywriter

Jessica joined The Writers for Hire after several years of technical writing for two Department of Defense contractors, where she created software documentation and online help, as well as material for the company websites and newsletters. Since joining The Writers for Hire, Jessica has become the company’s resident “Wiki guru,” and manages most of the Wikipedia projects. She also manages social media campaigns for several local businesses, provides copy and layout options for website projects, writes blog posts on topics that include the oil and gas industry, web hosting, and fashion, and writes articles, brochures, books, and press releases. Jessica has a Master’s in Technical Communication from Texas State, where she also edited and proofread articles for Center of the Study of the Southwest’s academic journals while working as a ghostwriter for Infobooks.com. She has a Bachelor of Arts degree in English from Southwestern University.

Jennifer Rizzo - Copywriter / Genealogist

Jennifer, also known as "Rizzo," is a Denver-based writer and genealogist with a passion for history, travel, and languages. She studied Spanish at the University of Guadalajara in Guadalajara, Mexico and also lived and studied in Ancona, Italy. She also holds a certification for International Tour Management through the International Guide Academy, as well as a Genealogy certification from IAP Career College. Since joining The Writers For Hire, Jennifer has tackled a vast array of projects—from RPFs and SOPs to memoirs and company history books— and has done many in-depth genealogical research and family tree projects. She has also worked as Project Manager for various client projects, including family history books, websites, RFPs, blogs, autobiographies, and SOPs. Jennifer is our resident historian and genealogist, and can often be found examining 200-year-old books in various archive sites around the globe. She enjoys working closely with clients, and loves any opportunity that allows her to indulge her creative side.

Peter Albrecht - Copywriter

After putting in enough time as a busboy, a cheesesteak artist, a medical courier, and a nightclub bouncer, Peter took the logical next step—securing a position at a bicycle shop. While serving as a mechanic and a salesman, his incriminating degree in creative writing from the University of Arizona got him assigned to every additional duty that had anything to do with words. Between all the wrenching and selling, Peter wrote website copy, emails, blogs, digital and print ads, press releases, articles, advertorials, and scripts for radio and television commercials. What started as a summer job evolved into an 18-year career in the cycling industry, gaining him experience in corporate communications, public relations, social media management, event planning, marketing, and retail advertising. Since joining The Writers for Hire, Peter has branched into ghostwriting, op-eds, RFPs, SOPs, and producing work for aerospace and engineering firms, public utilities, oil and gas companies, real estate developers, and the entertainment industry. At his home base in New Jersey, Peter spends his free time souping up cheap vintage guitars, admiring his dog, and talking about moving to the Adirondacks.

Arielle Emmett - Copywriter

Arielle Emmett joined The Writers for Hire after a 30-year career in science, technology, and international journalism education. Early in her career, during the Watergate era, Arielle was selected as a journalism intern for The New York Times columnist William Safire, and she was a correspondent for Newsweek. She has worked as an editor for Science Digest, as a reporter and features staff writer for the Detroit Free Press, and as a columnist for The Philadelphia Inquirer and The American Journalism Review. She also has held senior editor and editor-in-chief positions at leading technical magazines and was a 10-year contributing editor at The Scientist. Arielle’s work has been published in Parents, Ms., OMNI, and Toronto Globe & Mail, among other publications. In 2011 she completed her doctoral dissertation in visual media and iconic photography at the University of Maryland. Since then, Arielle has taught science communications and online journalism at Temple and Drexel Universities, International College Beijing, and University of Hong Kong.

Erin Larson - Copywriter

With a Bachelor of Science in Language Arts from Georgetown University and 20 years of editorial experience, Erin brings a passion for words and well-crafted writing to every project. As a writer, she revels in the opportunity to create vibrant original copy and rejuvenate tired text. She has written on a range of topics, in a variety of styles, and for an array of platforms. As an editor, proofreader, translator, and trusted second set of eyes, she has helped clients from around the world enhance their writing. A self-proclaimed editorial perfectionist, Erin once canceled a credit card because of a grammatically incorrect form letter, which she edited and promptly sent back to the company. (Incidentally, she wasn’t surprised to receive no response.)

Devin Lawrence - Copywriter

Devin is a writer from Richmond, Virginia. He’s been an avid fan of fiction literature ever since he was young, and spent most of his adolescence pouring over one book series after another. Some of his favorites from back in the day include Percy Jackson and the Olympians, Ender’s Game, Ender’s Shadow, and The Edge Chronicles. He began pursuing creative writing when he was twelve, hoping to someday emulate his favorite authors. He has since spent more than ten years continuing to hone and expand the skills of his craft, graduating from Old Dominion University with a degree in Professional Writing in 2022. He has written on topics ranging from technology trends, to criminal justice, homeland security, self-defense, hiking and camping, workplace operational analysis, the challenges of eldercare, and data privacy. Creative by nature, Devin also dabbles as a graphic designer with particular interest in infographics and flowcharts.

Chris DeLange - Copywriter

Chris is a London-based writer with a strong background in HR/Learning & Development. He has held senior positions at large corporations in London as both Talent Development Business Partner and Head of Learning and Development. Chris graduated top of his class when he completed his MSc in Industrial Psychology at the University of Leicester in England. He also holds a TEFL/TESOL qualification in teaching English as a Second Language from Global Language Training. Chris is a big foody and is always exploring new dishes and creating new recipes. He became a qualified Chef in 2012 when he studied Culinary Arts at the International Centre For Culinary Arts in Dubai. He is very passionate about writing and is working on multiple team projects. Chris joined The Writers For Hire in 2022 and is settling in very well.

Morgan Pinales - Copywriter

Morgan has worked in marketing and communications for more than eight years, with a primary focus on copywriting and content creation. Throughout her years of experience, she has written and edited almost every kind of copy imaginable – magazine articles, blog posts, website copy, brochures, press releases, nonfiction books, newsletter articles, brand guidelines, and more – for both B2B and B2C audiences in a wide array of industries, including energy, technology, finance, healthcare, education, travel, retail, and more. In addition to her creative skills, Morgan has technical expertise in HTML coding and utilizing content management systems (e.g. WordPress) and email platforms, such as MailChimp, ExactTarget, and Constant Contact. With a lifelong interest in language, it is not surprising that Morgan has a bachelor’s degree in German and Linguistics from Rice University, where she studied more than eight languages. In 2011, she received her master’s degree in Advertising from The University of Texas, where she was accepted into the elite Texas Creative Program for her copywriting skills. In her free time, Morgan enjoys writing personalized picture books for friends and family.

Shelley Harrison Carpenter - Copywriter

Shelley’s love of words began in first grade, composing poems for her dear teacher and mentor, Mrs. Blanchard. Her writing career began with several years as a county newspaper reporter, where she developed a love for interviewing all sorts of people. Besides feature writing, her news beats included city government, education, and nonprofits of every stripe. As a determined “adult student,” Shelley graduated summa cum laude from the University of North Carolina at Greensboro in 2010 where she also wrote profiles of outstanding adult students for a “Web Weekly” newsletter and edited a grant proposal for a campus office. After college, she wrote English instructional materials, website copy, product copy, and blogs before joining two construction and development ezines as a staff writer, happy to be conducting interviews for each assignment. Several years of intervening employment in corporate merchandising and HR deepened Shelley’s understanding of the workings of larger companies and the written content they require. She now loves being part of the writing teams at The Writers for Hire. When not at a keyboard, she can be seen jogging in her Southern neighborhood or found holed up with a biography, a vegetarian cookbook, or a vintage TV show.

Melanie Green - Copywriter

Melanie Green is a Tampa-based writer and editor, with a focus on digital marketing content. She has more than 15 years of experience writing professionally, including time spent as a full-time employee of McKinsey & Company, Nielsen, and The Business Observer. She loves to write blog posts, website pages, press releases, RFPs, and whitepapers for companies of all sizes in the United States. 

She earned her Master of Fine Arts in Creative Writing with a concentration in screenwriting from National University in La Jolla, California, and her Bachelor of Arts in Writing from the University of Tampa in Tampa, Florida. 

Carol Kim - Copywriter

Carol Kim is a versatile freelance copywriter who specializes in content marketing, blog posts, website content, and email marketing for business clients. She especially enjoys diving into research and discovering what makes every company unique. Carol holds a bachelor’s degree from Pomona College and a Master’s in Public Affairs from the LBJ School at the University of Texas at Austin.

Carol is also a children’s book author, having written several fiction and nonfiction books for the educational market. She especially loves helping kids learn about the environment and social sciences. Her first nonfiction picture book from a trade publisher is due to be released in fall 2021. 

Martha Scott - Copywriter

Martha Scott’s technical writing career began on a contract at Houston’s Johnson Space Center. She edited papers for scientific journal publication, documents for departments across the site, and a book about a proposed crew escape vehicle. She produced a yearly booklet describing Shuttle contract cost-saving measures, the mission managers’ Flight Data Pack, and a 45-page booklet called Charting a Course to the Year 2000 and Beyond describing plans to develop additional space vehicles and prepare for manned Mars explorations. At Invesco, Martha edited and contributed to two company newsletters (online and hardcopy). She wrote software user manuals, Help files, Training and Benefits department documents, and, finally, shareholder reports. She returned to aerospace for the Shuttle Program’s last 5 years where she attended and produced detailed descriptions of presentations and subsequent discussions at the Orbiter Configuration Control Board’s weekly meetings. She also documented crew debriefings for 17 flights. Martha’s most recent experience was on Jacobs Engineering’s contract with a Texas City refinery for which she wrote and edited Engineering, Safety, Inspection, and Information Systems documents.

Suzanne Kearns - Copywriter

Suzanne knew she wanted to be a writer at the age of ten when she wrote her first story, and has spent the past 2 decades writing blog posts, magazine articles, nonfiction and fiction books, sales letters, white papers, press releases, website copy, and anything else that can be put in written form. She has written for Intuit, Avalara, NerdWallet, GoPayment, and as a ghostwriter for a few well-known CEO’s. Her work has appeared all around the internet, including on sites like World News and Reports, Entrepreneur.com, and Forbes. She loves nothing more than being presented with a bunch of data and asked to break it down into digestible content for readers. Most days you’ll find her sitting on her porch with her laptop, writing to the sound of the ocean, and marveling that life can be this stinking good.

Jennifer DeLay - Copywriter

Jennifer has a background in journalism and Russian area studies. She holds a BA from the University of Texas at Austin and an MSFS from Georgetown University. While in graduate school in the mid-1990s, she developed an interest in the oil and gas industry of the former Soviet Union and launched a free newsletter covering the subject. She then spent more than 20 years researching, analyzing and writing about related topics, working for multiple weekly publications and a private consulting firm. Her areas of professional interest also include energy and power in China, Iran and the Eastern Mediterranean, and for fun she researches linguistics, neuroscience and disability-related issues. She has experience in copy-editing and has frequently worked with both native and non-native English speakers, helping them to produce clear, easily understandable articles on complex political, economic, legal and technical topics. Additionally, she has managed many time-sensitive typesetting projects for community institutions. Jennifer enjoys writing personal essays and lives in Atlanta with her family.

Dana Robinson - Copywriter

Dana Robinson has been writing and editing professionally for 10 years, publishing her first article in 2007. She serves as Editor-in-Chief of a local online magazine and is a contributor to various Houston print publications. She honed her experience writing newsletters and managing social media for small businesses and non-profits before moving on to e-books, magazines, and non-fiction books for print. She also enjoys teaching creative writing workshops for children. Dana received her formal education at the University of Houston–Downtown, where she majored in professional writing, minored in creative writing, and was the recipient of the Upper Division Writing award for best essay. She completed internships with Writers In The Schools and The Bayou Review.

Brenda Hazzard - Copywriter

Brenda Hazzard has over 30 years’ experience working as a writer and editor in the private and public sectors. She spent over 20 years working for the US Government in Washington and abroad, and spent several years working with the CIA during which she managed a team of writers producing internal briefs on international news, events, and politics. She writes on a variety of topics but loves opportunities to work on projects that cater to her keen interest in international affairs. She considers herself to be an empathetic editor, one who improves a draft but lets the spirit of the writer shine through. She has also worked on dissertations, white papers, newspaper articles, and family histories.

Adelia Ritchie - Copywriter

Adelia is a scientist, educator, technical writer and editor, poet, and blogger about her Pura Vida lifestyle in Costa Rica. She has more than 40 years experience writing professionally, including her years at Science Applications International Corp., Bechtel Corporation, Defense Acquisition University, and the Department of Defense. She earned her Doctor of Philosophy in Physical Organic Chemistry at Northwestern University in Evanston, Illinois, and her Bachelor of Science in Chemistry and Physics from the University of West Florida in Pensacola, Florida.

Carey Miller - Copywriter

Carey brings more than 20 years of writing and editing experience to The Writers for Hire. A lifelong writer and reader, she holds a B.A. in English from UCLA. Her background includes writing and editorial positions with both book and magazine publishers. She has worked as a copy editor and proofreader for major advertising agencies including Ogilvy & Mather and Rubin Postaer. Her experience includes magazine feature writing and editing as well as manuscript development and editing. A former advertising sales executive, she has crafted a wide range of business, sales, and marketing communication for leading magazine publishers including Conde Nast and Hearst. She has worked with major consumer brands including Nike, Visa, Levi’s, General Motors, Microsoft, Charles Schwab, and Neutrogena.

Coralee Bechteler - Copywriter

In the past, Coralee has been an organic farmer, a chicken herder, a zipline administrative assistant, and an ESL teacher for kids. Today, she's living her childhood dream of being a writer. She currently resides in New York with her cat (and muse) Hermes and a miles-long TBR list that gets longer every day. If she's not reading or crafting, you can usually find her pulled over on a country road writing something down or picking wildflowers. Coralee holds a bachelor's degree in English, an associate's degree in Horticulture, and multiple internationally recognized software testing certifications.

Cecile Brule - Copywriter

Cecile enjoys the challenge of discovering each client’s unique strengths and presenting them to a wider audience. Since joining The Writers For Hire, she has worked on blogs, newsletters, RFPs, end-user documentation, email, social media, sales pages, biographies, op-eds, and fiction.

Previously, she taught in Shenzhen, China and obtained an HSK3 (Intermediate Mandarin) certificate. Cecile enjoys gaming, drawing, producing short films, and growing fifteen different varieties of apples with Serenity Orchards.

Rosalind Stanley - Copywriter

Rosalind Stanley grew up on the Coast of Maine and then accidentally spent fifteen years in Virginia's Blue Ridge Mountains, before moving to the Midwest. She graduated from Lynchburg College in 2008 with a B.A. in Creative Writing (and a minor in Theater Performance); ever since, Rosalind has endeavored to make writing a part of her daily life, whether creative or technical, whether as a volunteer or an employee. She has tutored students, taught workshops, edited fiction and non-fiction books, and worked as a beta reader and a legal writer. She also publishes a newsletter on Substack, where she releases her own fiction serially. When not writing, Rosalind is busy homeschooling her four children and raiding the local library for new fiction.

Sean Patrick Hill - Copywriter

Sean has been a professional writer for more than 25 years, and has an M.A. in Writing from Portland State University and an M.F.A. in Poetry from Warren Wilson College. He's the author of five books, and his writing has won him grants and fellowships from the Kentucky Arts Council, the Vermont Studio Center, the Elizabeth George Foundation, and the Regional Arts and Culture Council. He lives in Louisville, Kentucky, where he also works at his photography.

Wintress Odom - Owner / Editor-in-chief

Wintress founded The Writers For Hire in 2003 after freelancing for several years as a copywriter and editor. She has overseen, edited, proofread, or written copy for over 100 clients and is happy to have maintained long-term relationships with many of her first customers. Wintress is an exceptional proofreader and editor and has a gift for organizing large projects, including large technical manuals and manuscripts. Her educational background includes graduating cum laude from Rice University in 2000, studying at Cologne Gymnasium in Germany, and graduating valedictorian from The Science Academy of South Texas in 1994.
Wintress