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Content Migration Doesn’t Have to be a Nightmare: Best Practices for a Smoother Transition

Content Migration Doesn’t Have to be a Nightmare: Best Practices for a Smoother Transition

For most people, the thought of migrating thousands of pages to a new website is overwhelming.

Even if the project involves only a website redesign, it can feel like an impossible task.

While content migration could never be labeled as “easy,” it is entirely doable if you start with a defined goal and think of it as a series of strategic steps instead of looking at it as a whole. Tweet this

The task is made more difficult for large organizations that have multiple departments, each having ownership in the content. For example, a large university or corporation may have 20 departments that have uploaded content to the website over the years, and all 20 of them need to be involved in the process.

Unless you create a communication and implementation plan before beginning, the process can quickly spin out of control.

If you’ve been tasked with this daunting project, read on as we discuss the best practices for conducting large content migrations.

Image by Andrzej Rembowski from Pixabay

But First, Some Useful Definitions

Before we begin talking about the steps involved in a successful content migration, let’s define some terms that will help you better understand the process.

  • Content Inventory

    This is the first step in a content migration and it involves taking a comprehensive inventory of all the content listed on the website. Content can include articles, blogs, videos, audio, offline presentations, and more. Depending on your goal, you will need to determine which types of content to inventory.
  • Content Audit

    Once your content inventory is complete, you should conduct a content audit. In this part of the process, you will import or transfer the data you collected onto a spreadsheet and categorize it. This data includes things like the URL, bounce rate, usability, word count, number of social shares, conversion data, and page visits. The type of data you collect will depend on your goal.
  • Content Analysis

    Now that you’ve taken a complete inventory of your content and organized the data on a spreadsheet, you’ll use that data to conduct an analysis of the current content and determine which content needs to be updated or removed. In addition, you’ll uncover content gaps that will help you determine what new content needs to be added.

The Project Manager's Role

As the project manager (PM), you play an essential role in the success of the migration.

And in order to ensure that success, you have to take the lead and implement certain policies and procedures to be followed by all stakeholders in the process.

Your first step in organizing your team is to identify all content owners

Over the years, various departments have added content to the website, and each of these “owners” will need to play a role in determining whether the existing content is deleted, updated, or moved exactly as is.

Once you pinpoint the participating business units, you’ll need to identify key team members from each department who will take the lead role in the process.

Next, you'll need to set up a communication system to ensure that everyone involved stays in the loop

No key member can be isolated in this process because success comes from working as a coordinated team.

Implement a communications system that works best for your company. Depending on your organization, you could use Skype, in-person meetings, team lunches, an internal newsletter, memos, email, video simulcasts, or any other number of methods.

Use this free communication plan template from BrightHub.

As the project manager, you’ll need to establish a set of rules and standards across all departments

For example, if you assign a rating system for old content to determine whether or not it will be migrated to the new website or CMS, all team members will need to work from that system.

By creating these standards, it will make it easy for team members to understand their role—and for you to track their progress.

Next, set up the team members for success

Content migration is a difficult process, and team members may feel overwhelmed if they’re simply assigned the task as a whole.

Set them up for success by assigning each team member roles, individual tasks, milestones, and a timeline for all the work. This will give them a roadmap and help them understand your expectations.

But remember, assigning them unrealistic timelines will only hurt the process.

Be meticulous in your assumptions, even if you have to go through the process yourself to understand how long a process takes. For instance, if you assign team members the job of updating old content, do it yourself or assign it to someone else and log the amount of time it takes and then use that as the basis for your timelines.

Finally, track the progress of all team members and address any issues that arise

Staying on task is important to the overall success of the project, and the best way to do that is to track the progress of each team member.

This will allow you add more members if one is lagging behind, or identify areas where you may need to pivot.

It’s important to remember that you need more than IT people to conduct a successful content migration. Don’t forget to involve members of the content team because, more than anyone, they know what content exists, what content is duplicated, which articles are similar but necessary, and what type of content needs to be added.

For example, the authors who write content for a specific department or the editors who create the content plan for it have a deeper understanding of the existing content and why it’s there. Involving them in the content audit would help ensure that the right content gets migrated and nothing important is left behind.

Helpful Tip:



When asked about a tip for working with multiple business units, Andrew Dean, Senior Solution Architect at Open Professional Group had this to say;

“Interestingly, the tip I would offer is not technical.  If a PM is working with multiple business units, the organization and communication about the needs and requirements of each business unit are critical early in the process.  For example, if a PM is working with many units, the most important question to know, as early as it can be known, is what data MUST be moved and what data is nice to have.  It never hurts to also define what data we are leaving behind.”

He says knowing this information helps the project manager organize and coordinate across the units. He also says it’s important for the tech team to focus on developing a migration solution that is based on the answers to these questions instead of trying to determine the business logic as they code.

All of the business logic details that need to be “coded” should be considered and planned before this is handed off to the developers for action,” he says.  “What you don’t want is a developer trying to figure out what a given set of business requirements may be in the middle of the coding process.  That leads to mistakes, refactoring and blown budgets and timelines.”
“Above all,” he says, “the migration should ensure that no critical data is left behind.  This is where the organization and communication is so critical.  A PM can then look across the business units to find overlaps, deltas or alignment to ultimately produce a business level migration plan to be handed to the tech team for implementation.”


Define Your Goal

No two content migrations are the same, and in order to determine how to proceed, you’ll first need to determine your goal for the process. Remember, every step you take from here on out should be based on your goals, so put some thought into this.

Some of the goals that are common in content migration are:

  • Improve your site's SEO or site traffic

    In order to improve the SEO on your site, you’ll need to first determine its current effectiveness.
  • Get the big picture

    You may need to understand the scope of your content across all content types to plan for future projects.
  • Eliminate ROT

    ROT stands for redundant, outdated, or trivial content, and it should have no place on your website.
  • Evaluate content for consistency and message

    In order to maintain a uniform branding experience for site visitors, all your content should be consistent in its message.
  • Identify content gaps

    If one target audience has an abundance of content while another has little to no content, you’ll need to identify those gaps and fill them.
  • Analyze the metadata

    Look at the metadata across all content to determine whether it’s been used properly and consistently. For example, if you don’t utilize a metadata model consistently across all content, such as a standardized vocabulary for descriptive items, the search and distribution aspects of the site will be affected.

Metadata is used to categorize and organize your content so end users can easily find it. For example, in the above Excel worksheet, the metadata collected for the content is date, short title, publisher, and type.
  • Organize for findability

    If visitors or employees have a difficult time finding the content, it will need to be organized more strategically.

Identify Content Parameters

Once your team is organized and you have a solid goal in mind, you’ll need to identify which types of content to include in your inventory. Content is more than just blog posts and articles. Some of the other content types are videos, audio files, infographics, photos, tables and charts. In short, you’ll need to determine whether to conduct a partial content inventory or a full content inventory. A full inventory is just like it sounds: an inventory of every piece of content on the site.

If you’re doing an inventory for a large corporation or organization, this is probably what you need to do. It will give you a glimpse into how the pages on the site relate to one another and expose any hidden data, which could result in duplicate content or broken links.

On the other hand, a partial inventory gives you information about subsets of the content. For example, you may need to know what content has been added to the site in the past 3 months, or need to analyze only the top levels of the hierarchical structure.

How to Conduct a Content Inventory

In times past, it was necessary to conduct content inventories manually, which could take months to accomplish. Now, automation allows you to do it in seconds. And in addition to the time savings, it helps eliminate human errors and the necessity for coding skills.

But according to expert opinions, whether you should do a manual or automated migration varies depending on whom you ask. For example, Doug Plant, a partner at Mugo Web says, “Very large migrations have to be mechanical, just on the basis of scale. It is too expensive to do it manually, even with something like Mechanical Turk, the migration would cost too much.” (Mechanical Turk is an online marketplace that allows project managers to access global workers at affordable rates.)

Dean’s answer was slightly different. “The overall answer with anything related to content migrations is “it depends.”  In the 21 years working in this space, I have never found two migrations that are alike.  They all have similarities, but they all have key differences as well.” He explains that the source and target systems are always variable, and more often than not, most content migration is done by machines and automation with manual actions on only selected or necessary elements. He goes on to say that with proper scripting during the automation, the migration is “much easier, faster, and more accurate.”

And Plant agrees. “Even though code is going to be one-time-use, it has to be written with full best practices.” He says this includes complete testing cycles, debugging hooks, good logging, and it has to be properly written and documented.”

As you can imagine, there are a lot of automated programs to choose from.  Some of the most popular are:

Content Analysis Tool (CAT). This tool will crawl your website and bring back a full inventory of your content, as well as provide the key data you need

  • Screaming Frog. This tool will crawl your entire website and give you instant results. While it’s mainly used for SEO analysis, it is also a website audit tool that gives insight into 30 parameters.
  • This migration tool is right for large corporations and other websites with extremely large amounts of data. Many Fortune 500 companies as well as governmental organizations use it to migrate data.
  • DeepCrawl. This tool not only does content inventory, but also allows you to see a live comparison of both the old and new site.

The automated tools not only provide you a list of the content on your site, but will also allow you to capture specific data for each piece of content. For example, it will provide you with the URL or path, file type, links, keywords, date of creation, times viewed, last date accessed and more. You will use this data in the next step in the process.

Use the Data to Conduct a Content Audit

Now that you have a list of every piece of content on the website, it’s time to move on the next step in the process: conducting a content audit. You will work from a spreadsheet in this step of the process. The tools listed above will automatically export the data into one with the exception of DeepCrawl. This system will provide you with an extraction report that you will use to create your own spreadsheet. You should organize the spreadsheet in a way that makes it possible to analyze the data in order to determine what to do with it.

But before you begin that, you should first clean up the spreadsheet to make the process easier. You can either use tools like OpenRefine or DataCleaner, or if you’re using Excel, do it yourself with this handy guide.

Once the data is cleaned, it’s time to organize it in order to move on to the next step of analyzing it.

Depending on your goal, you can organize the content into content types, themes, content owner, author, departments, audience, or any other way that makes sense to you. For example, if you organize the content by audience, you should start by creating a column for each type of audience you strive to reach and then place the content into those categories.

Once you complete the audit, you will be able to determine whether the content distribution for each audience is equally divided or if you need to add more content to some categories. You can continue the process and add subcategories to each column. For instance, if you’re categorizing by audience, you can add subcategories like existing and potential customers to gain even more insight. For each piece of content, you should create columns and add, at the minimum, the following data to them:

  • Headline
  • URL or path
  • Content summary
  • Intended audience
  • Supplements such as audio or visual files

This is a long and tedious process, especially if you have thousands of pages of content to audit, and you should employ your key team members in the various business units to help.

Just be sure to give them clear guidelines and timelines to keep the project on track.

Important Tip:



Some people try to migrate content without first conducting a content inventory and audit, but that can lead to disaster.

Matthew Hesser, CEO of finduslocal.com, an online local business directory that is currently adding millions of pages to the site, weighs in. “Doing a content migration without first doing an inventory and audit is not a wise choice unless your goal is to begin the process from scratch again after it fails.”

It's Time to Analyze the Data

You’ve created a list of the content, organized it into whatever structure is suitable for your goal, and now it’s time to analyze the data.

To rank all that content, you will need a scale to help team members determine the fate of the content. Every piece of content should fall into 1 of these 3 categories:

  • Content needs to updated or revised
  • Content can be ported over as-is
  • Content needs to be deleted

Ideally, the team members for each department will conduct the analysis for their content, but in order to make it successful, you should provide them with example content pieces for each of the 3 categories of existing content.

In addition, supply them with parameters so they’ll understand how to determine where new content is needed.

Because this is a time-consuming process, it’s important to give team members milestones and timelines to keep the process flowing. And when someone fails to meet a deadline, you can step in to determine if they don’t understand the process or if there is another issue that needs to be addressed.

Helpful Tip:


Because not all pages have a URL, or have more than one piece of content, you should assign an index number to every piece of content. And to make things easier, group those index numbers into categories. For example, assign an index number beginning with the number 1 for all documents, number 2 for all videos, and so on. This will make the auditing process easier in 2 ways.

First, if 2 pieces of content from different departments reside on the same page, you can assign each department the index number of their content rather than the URL, which includes another department’s content.

In addition, if some team members are auditing certain types of content such as video, you will know exactly which index numbers to assign them. This will help streamline the process and make the analytics easier.


Migrate Your Content

Now that each department has audited, updated, and added new content to fill in the gaps, it’s time to migrate the content to your new site. This is the scariest part of the process for many people because if it’s done wrong, it can cause big problems. For example, a bad content migration can cause an organization to lose the SEO rankings they’ve worked so hard to achieve, result in a loss of workflow, or the new site could be filled with broken links.

But again, automated software has made the process easier—and safer. Programs like the ones we mentioned above automatically transfer the files from your old website to the new one. In addition, you can migrate your content from an existing CMS to a new one with CMS2CMS, or use Migration Center, an out-of-the-box software program that guarantees large scale migrations with no interruption to workflow.

Helpful Tip:

If new content was added to the site, or old content was revised and updated before the migration, it will automatically migrate along with everything else. But if the content owners didn’t complete the updates or new copy before the migration occurred, you will have to add it to the new site manually. Just be sure to keep all new or updated documents together in a folder so you don’t leave out any important content.


A Word About Testing

According to both Plant and Dean, ongoing testing early is key.

Dean says that his group believes that “strong requirements early on, backed with aggressive multi-round testing ahead of the production release leads to a far less risky production release.” He goes on to say “To that end, we would suggest that the more that can be done to confirm the quality and accuracy of the migration data in the test migrations, before the production release, the better.” He says it’s important to include all stakeholders in the testing because doing so will increase the likelihood of issues being spotted in the staging environment.

Plant also talks about the importance of testing before the migration is complete. “Post migration testing takes a lot of time and effort. Content owners have to sift through a lot of instances of the migrated content looking for problems. This process invariably requires answering questions like “How many pieces of content have this problem?” “What did the original piece of content look like? Was it originally broken or did the migration break it? Do we try to fix it automatically?” This is especially true where there are complex discussions between all the stake holders.”

Dean sums up the process nicely:


There is a lot of application of the old saying “An ounce of prevention is worth a pound of cure” when it comes to data migration. The short version is test early, test often and be sure that all stakeholders have a role in the process including the go/no go decision for production release.  If this process is utilized, the post migration testing should be more topical and more of a “confirmation” that the data that was seen in the testing phases has successfully reached production. Of course, each migration plan has its own unique nuances, but if proper testing ahead of production release is performed, post-production release testing should be considerably smaller in terms of effort.

-Andrew Dean


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Chris is a London-based writer with a strong background in HR/Learning & Development. He has held senior positions at large corporations in London as both Talent Development Business Partner and Head of Learning and Development. Chris graduated top of his class when he completed his MSc in Industrial Psychology at the University of Leicester in England. He also holds a TEFL/TESOL qualification in teaching English as a Second Language from Global Language Training. Chris is a big foody and is always exploring new dishes and creating new recipes. He became a qualified Chef in 2012 when he studied Culinary Arts at the International Centre For Culinary Arts in Dubai. He is very passionate about writing and is working on multiple team projects. Chris joined The Writers For Hire in 2022 and is settling in very well.

Morgan Pinales - Copywriter

Morgan has worked in marketing and communications for more than eight years, with a primary focus on copywriting and content creation. Throughout her years of experience, she has written and edited almost every kind of copy imaginable – magazine articles, blog posts, website copy, brochures, press releases, nonfiction books, newsletter articles, brand guidelines, and more – for both B2B and B2C audiences in a wide array of industries, including energy, technology, finance, healthcare, education, travel, retail, and more. In addition to her creative skills, Morgan has technical expertise in HTML coding and utilizing content management systems (e.g. WordPress) and email platforms, such as MailChimp, ExactTarget, and Constant Contact. With a lifelong interest in language, it is not surprising that Morgan has a bachelor’s degree in German and Linguistics from Rice University, where she studied more than eight languages. In 2011, she received her master’s degree in Advertising from The University of Texas, where she was accepted into the elite Texas Creative Program for her copywriting skills. In her free time, Morgan enjoys writing personalized picture books for friends and family.

Shelley Harrison Carpenter - Copywriter

Shelley’s love of words began in first grade, composing poems for her dear teacher and mentor, Mrs. Blanchard. Her writing career began with several years as a county newspaper reporter, where she developed a love for interviewing all sorts of people. Besides feature writing, her news beats included city government, education, and nonprofits of every stripe. As a determined “adult student,” Shelley graduated summa cum laude from the University of North Carolina at Greensboro in 2010 where she also wrote profiles of outstanding adult students for a “Web Weekly” newsletter and edited a grant proposal for a campus office. After college, she wrote English instructional materials, website copy, product copy, and blogs before joining two construction and development ezines as a staff writer, happy to be conducting interviews for each assignment. Several years of intervening employment in corporate merchandising and HR deepened Shelley’s understanding of the workings of larger companies and the written content they require. She now loves being part of the writing teams at The Writers for Hire. When not at a keyboard, she can be seen jogging in her Southern neighborhood or found holed up with a biography, a vegetarian cookbook, or a vintage TV show.

Melanie Green - Copywriter

Melanie Green is a Tampa-based writer and editor, with a focus on digital marketing content. She has more than 15 years of experience writing professionally, including time spent as a full-time employee of McKinsey & Company, Nielsen, and The Business Observer. She loves to write blog posts, website pages, press releases, RFPs, and whitepapers for companies of all sizes in the United States. 

She earned her Master of Fine Arts in Creative Writing with a concentration in screenwriting from National University in La Jolla, California, and her Bachelor of Arts in Writing from the University of Tampa in Tampa, Florida. 

Carol Kim - Copywriter

Carol Kim is a versatile freelance copywriter who specializes in content marketing, blog posts, website content, and email marketing for business clients. She especially enjoys diving into research and discovering what makes every company unique. Carol holds a bachelor’s degree from Pomona College and a Master’s in Public Affairs from the LBJ School at the University of Texas at Austin.

Carol is also a children’s book author, having written several fiction and nonfiction books for the educational market. She especially loves helping kids learn about the environment and social sciences. Her first nonfiction picture book from a trade publisher is due to be released in fall 2021. 

Martha Scott - Copywriter

Martha Scott’s technical writing career began on a contract at Houston’s Johnson Space Center. She edited papers for scientific journal publication, documents for departments across the site, and a book about a proposed crew escape vehicle. She produced a yearly booklet describing Shuttle contract cost-saving measures, the mission managers’ Flight Data Pack, and a 45-page booklet called Charting a Course to the Year 2000 and Beyond describing plans to develop additional space vehicles and prepare for manned Mars explorations. At Invesco, Martha edited and contributed to two company newsletters (online and hardcopy). She wrote software user manuals, Help files, Training and Benefits department documents, and, finally, shareholder reports. She returned to aerospace for the Shuttle Program’s last 5 years where she attended and produced detailed descriptions of presentations and subsequent discussions at the Orbiter Configuration Control Board’s weekly meetings. She also documented crew debriefings for 17 flights. Martha’s most recent experience was on Jacobs Engineering’s contract with a Texas City refinery for which she wrote and edited Engineering, Safety, Inspection, and Information Systems documents.

Suzanne Kearns - Copywriter

Suzanne knew she wanted to be a writer at the age of ten when she wrote her first story, and has spent the past 2 decades writing blog posts, magazine articles, nonfiction and fiction books, sales letters, white papers, press releases, website copy, and anything else that can be put in written form. She has written for Intuit, Avalara, NerdWallet, GoPayment, and as a ghostwriter for a few well-known CEO’s. Her work has appeared all around the internet, including on sites like World News and Reports, Entrepreneur.com, and Forbes. She loves nothing more than being presented with a bunch of data and asked to break it down into digestible content for readers. Most days you’ll find her sitting on her porch with her laptop, writing to the sound of the ocean, and marveling that life can be this stinking good.

Jennifer DeLay - Copywriter

Jennifer has a background in journalism and Russian area studies. She holds a BA from the University of Texas at Austin and an MSFS from Georgetown University. While in graduate school in the mid-1990s, she developed an interest in the oil and gas industry of the former Soviet Union and launched a free newsletter covering the subject. She then spent more than 20 years researching, analyzing and writing about related topics, working for multiple weekly publications and a private consulting firm. Her areas of professional interest also include energy and power in China, Iran and the Eastern Mediterranean, and for fun she researches linguistics, neuroscience and disability-related issues. She has experience in copy-editing and has frequently worked with both native and non-native English speakers, helping them to produce clear, easily understandable articles on complex political, economic, legal and technical topics. Additionally, she has managed many time-sensitive typesetting projects for community institutions. Jennifer enjoys writing personal essays and lives in Atlanta with her family.

Dana Robinson - Copywriter

Dana Robinson has been writing and editing professionally for 10 years, publishing her first article in 2007. She serves as Editor-in-Chief of a local online magazine and is a contributor to various Houston print publications. She honed her experience writing newsletters and managing social media for small businesses and non-profits before moving on to e-books, magazines, and non-fiction books for print. She also enjoys teaching creative writing workshops for children. Dana received her formal education at the University of Houston–Downtown, where she majored in professional writing, minored in creative writing, and was the recipient of the Upper Division Writing award for best essay. She completed internships with Writers In The Schools and The Bayou Review.

Brenda Hazzard - Copywriter

Brenda Hazzard has over 30 years’ experience working as a writer and editor in the private and public sectors. She spent over 20 years working for the US Government in Washington and abroad, and spent several years working with the CIA during which she managed a team of writers producing internal briefs on international news, events, and politics. She writes on a variety of topics but loves opportunities to work on projects that cater to her keen interest in international affairs. She considers herself to be an empathetic editor, one who improves a draft but lets the spirit of the writer shine through. She has also worked on dissertations, white papers, newspaper articles, and family histories.

Adelia Ritchie - Copywriter

Adelia is a scientist, educator, technical writer and editor, poet, and blogger about her Pura Vida lifestyle in Costa Rica. She has more than 40 years experience writing professionally, including her years at Science Applications International Corp., Bechtel Corporation, Defense Acquisition University, and the Department of Defense. She earned her Doctor of Philosophy in Physical Organic Chemistry at Northwestern University in Evanston, Illinois, and her Bachelor of Science in Chemistry and Physics from the University of West Florida in Pensacola, Florida.

Carey Miller - Copywriter

Carey brings more than 20 years of writing and editing experience to The Writers for Hire. A lifelong writer and reader, she holds a B.A. in English from UCLA. Her background includes writing and editorial positions with both book and magazine publishers. She has worked as a copy editor and proofreader for major advertising agencies including Ogilvy & Mather and Rubin Postaer. Her experience includes magazine feature writing and editing as well as manuscript development and editing. A former advertising sales executive, she has crafted a wide range of business, sales, and marketing communication for leading magazine publishers including Conde Nast and Hearst. She has worked with major consumer brands including Nike, Visa, Levi’s, General Motors, Microsoft, Charles Schwab, and Neutrogena.

Coralee Bechteler - Copywriter

In the past, Coralee has been an organic farmer, a chicken herder, a zipline administrative assistant, and an ESL teacher for kids. Today, she's living her childhood dream of being a writer. She currently resides in New York with her cat (and muse) Hermes and a miles-long TBR list that gets longer every day. If she's not reading or crafting, you can usually find her pulled over on a country road writing something down or picking wildflowers. Coralee holds a bachelor's degree in English, an associate's degree in Horticulture, and multiple internationally recognized software testing certifications.

Cecile Brule - Copywriter

Cecile enjoys the challenge of discovering each client’s unique strengths and presenting them to a wider audience. Since joining The Writers For Hire, she has worked on blogs, newsletters, RFPs, end-user documentation, email, social media, sales pages, biographies, op-eds, and fiction.

Previously, she taught in Shenzhen, China and obtained an HSK3 (Intermediate Mandarin) certificate. Cecile enjoys gaming, drawing, producing short films, and growing fifteen different varieties of apples with Serenity Orchards.

Rosalind Stanley - Copywriter

Rosalind Stanley grew up on the Coast of Maine and then accidentally spent fifteen years in Virginia's Blue Ridge Mountains, before moving to the Midwest. She graduated from Lynchburg College in 2008 with a B.A. in Creative Writing (and a minor in Theater Performance); ever since, Rosalind has endeavored to make writing a part of her daily life, whether creative or technical, whether as a volunteer or an employee. She has tutored students, taught workshops, edited fiction and non-fiction books, and worked as a beta reader and a legal writer. She also publishes a newsletter on Substack, where she releases her own fiction serially. When not writing, Rosalind is busy homeschooling her four children and raiding the local library for new fiction.

Sean Patrick Hill - Copywriter

Sean has been a professional writer for more than 25 years, and has an M.A. in Writing from Portland State University and an M.F.A. in Poetry from Warren Wilson College. He's the author of five books, and his writing has won him grants and fellowships from the Kentucky Arts Council, the Vermont Studio Center, the Elizabeth George Foundation, and the Regional Arts and Culture Council. He lives in Louisville, Kentucky, where he also works at his photography.

Wintress Odom - Owner / Editor-in-chief

Wintress founded The Writers For Hire in 2003 after freelancing for several years as a copywriter and editor. She has overseen, edited, proofread, or written copy for over 100 clients and is happy to have maintained long-term relationships with many of her first customers. Wintress is an exceptional proofreader and editor and has a gift for organizing large projects, including large technical manuals and manuscripts. Her educational background includes graduating cum laude from Rice University in 2000, studying at Cologne Gymnasium in Germany, and graduating valedictorian from The Science Academy of South Texas in 1994.
Wintress