Personal Brands: Be Yourself or Create Yourself?
Marketing is about image – and in this world of social media marketing, personal branding is paramount. But how do you walk the line between being yourself and creating yourself? It’s a question that’s been plaguing marketers (check out this blog on businessgrow.com). And you know what? No one wants to buy into another slick marketing campaign – there’s real val...
December 2, 2009 READ MORE