Coronavirus Response: How and Why to Ramp Up Your Blog Content Quickly
As more and more Americans self-quarantine or are asked to work from home, online activity is skyrocketing. In fact, from January 29 to April 8, usage rates rose 105 percent (from 22.6 million people to 46.2 million people in the U.S. using the internet during peak hours). While the circumstances aren’t ideal, most business owners are asking themselves how they ...
April 17, 2020 READ MORE
How to Increase Productivity by Reducing Email Usage
There is no denying that over the years, we have become increasingly more reliant on email. We use it to sell products, provide customer support, communicate with coworkers, and more. But is this approach truly working to our benefit? Could reducing our email use actually help us create a more productive business environment? Since 2015, the average amount of bu...
April 9, 2020 READ MORE
Good News to Brighten Up Your Day
It’s no secret that people are feeling a bit down these days. With shelter-in-place orders, businesses closing, and news stories that sound like some kind of post-apocalyptic novel, it’s no wonder people are struggling to stay positive. It is during times like these, though, that it is increasingly important to look for the beauty and good in the world. Thanks to th...
April 2, 2020 READ MORE
Traditional Publishing vs Self-Publishing: What’s the Best Way to Publish Your Book?
You’ve written a book—congratulations! But after the initial euphoria wears off, many authors are faced with this looming question: Now what? You want to get your book out into the world—but aren’t sure which is the best way to do so. Should you try to land a contract with a traditional publisher? Or is self-publishing the best way to go? Evaluating Publis...
March 26, 2020 READ MORE
Keys to Small Business Marketing
Kimberly Smith, University of Houston Small Business Development CenterEach year, about 400,000 new small businesses open their doors to the economic landscape in their communities. But according to www.bloomberg.com, a whopping 80 percent of these new ventures will fail within the first 18 months. What’s the difference between one energetic, inspired entrepreneur with a...
March 18, 2020 READ MORE
The Ultimate Guide to Self-Publishing Platforms
Two decades ago, self-published authors commanded about as much respect for their work as used car salesmen or politicians. In other words, no one was taking them seriously. But over time, stories began to emerge about authors like Mark Dawson, who has sold over 2 million copies of his books. Or Amanda Hocking, who back in 2012 reportedly made $2.5 million from sale...
March 13, 2020 READ MORE
The Death of the Apostrophe Society
As self-proclaimed grammar nerds, we at The Writers For Hire are disappointed to share that the Apostrophe Protection Society has officially been shut down. (Never mind the fact that we did not even know that such a society ever existed until we came across this article from the Evening Standard.) The society, which was founded in 2001, was the brainchild of retired Bri...
March 5, 2020 READ MORE
Going Behind the Curtain: FAQ on Publishing and the Legal Issues of Hiring a Ghostwriter
Every year, dozens of civil lawsuits are filed that included allegations of libel or defamation. Most of the time, these things are obscure cases that never reach the headlines, but nevertheless cost both plaintiffs and defendants sizable sums for legal fees and court costs. Some cases, though, such as Jesse Ventura’s case against Chris Kyle’s widow or the suit f...
February 27, 2020 READ MORE
Mastering ROI: 11 Tips For Measuring Content Marketing and Thought Leadership
You’ve invested in content marketing and thought leadership campaigns in hopes that they will help to grow your business. But, how do you know if they are truly worth the money you put in? Too often, it can seem difficult to figure out if you should keep funding a particular type of marketing strategy or if that money would be better spent elsewhere. When you inv...
February 19, 2020 READ MORE
Best Practice for Distributing SOPs
So, your standard operating procedures (SOPs) are ready to go—you’ve written them, had them reviewed and tested, and incorporated feedback. Now all you have to do is distribute them. That should be the easy part, right? Well, you’re probably dealing with a lot of SOP content, and it can be hard to know exactly who needs to receive what information or how to get it...
February 12, 2020 READ MORE
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