Anyword: Your AI Buddy That Talks Too Much

With so many AI tools flooding the market, it can be overwhelming to keep up with all the options. After a while, they can all start to seem the same. Can they really be that different? Can one tool actually be that much better than another? And if one tool is a waste of time, aren’t all AI tools a waste of time?

Well, we’re here to shatter this disillusionment. Okay, okay, it’s true: A lot of AI tools aren’t all that helpful. But that just makes finding a helpful tool all the more rewarding. And this AI tool is definitely worth signing up for.

The best part? It just takes a word to get started—Anyword. (Get it? Wink.)

What is Anyword?

Let’s start at the top: Anyword is an AI-powered platform that specializes in generating copy for various channels, such as website content, social media, email campaigns, and advertisements.

Now, we know that’s nothing new—there are plenty of AI tools that can do that. But what’s unique about Anyword is that it also uses predictive performance analytics to provide users with an estimated performance score for each generated piece of content. The score uses a 0-100 scale and is based on data-driven insights to help users choose the best-performing copy for their target audience.

Let’s take a deeper dive.

Anyword’s Key Features

Anyword can help you do a lot—and the more you use the software, the more you discover. But for all our writer pals out there, here’s a quick overview of some of Anyword’s most important features and capabilities:

Feature	Details
Content generation	Advertisements, landing pages, promotional text messagesMeta descriptionsCTAs (call to action)Product listings/reviews/headlines/campaigns Social posts/captions/titles/descriptions Email subject lines/newsletters/campaigns AIDA-structured copy (attention, interest, desire, action) and PAS-structured copy (problem, agitation, solution)Copy expansion/synthesis/simplificationBlogs and blog headlines/ideasCase studies ImagesAccess to provided templates and option to build your own
Content improvement	Performance prediction scoresSEO optimizationPersonalize website messagingCross-channel content integrationHistorical content performance data integrationA/B testing
Branding consistency	Customized tones of voice/target audiences/personas

Pros of Anyword

So, does Anyword actually help a writer? Can it help a stuck writer get a word—any word—down? Well, let’s just say it can help with all the words. (Wink.)

Versatility

From social media posts to detailed blog outlines, Anyword can help you create a wide range of content, written in your choice of voice and tone, for all sorts of audiences. (Hint hint: This makes Anyword a great tool for businesses of all sizes.)

Data-Driven Insights

The predictive performance score makes a profound difference as you work, as it helps you make informed decisions about which copy is most likely to resonate with your target audience. The higher the score, the more likely it will effectively engage users. Not only does this help guide your decision-making, but it’s also just plain fun. Check it out, Anyword actually helped us select the title for this very blog:

Efficiency

As writers, we love any tool that helps us streamline our efforts. And that’s one of our favorite things about Anyword: It automates and speeds up the content creation process, generating high-quality copy in just seconds. And, for extra peace of mind, Anyword uses a plagiarism checker—saving you the time from running AI-generated content through yet another tool. So for those of you managing multiple campaigns and projects simultaneously, Anyword can help keep you from falling behind.

Cons of Anyword

There’s a lot to love about Anyword. And, if we’re being honest, there’s not much we didn’t like. But here’s the cons that had us saying, “Well, anyways…” about Anyword:

User-Friendly…ish

Listen, it was tough deciding whether Anyword’s usability was a pro or a con. For the most part, the user interface is fairly straightforward. That being said, understanding everything that Anyword can do and offers is not the most straightforward.

For instance, it took us some hunting to figure out the details of the predictive performance score. And if you visit that link we just provided, you’ll see that even the information provided in Anyword’s Knowledge Base isn’t very comprehensive. We wanted clarity on the scale the scores use, and finally found it hidden in a blog.

Subscription Costs

Ah, the question that always persists above all else: “But how much does it cost?”

While there is a free trial, it’s only valid for seven days—and it’s limited in the available features. In fact, if you want to try out the features available in a higher tier, you have to pay for it on the spot.

Take a look at the table below for an overview of Anyword’s pricing tiers:

Free trial	Starter ($49/month)	Data-Driven ($99/month)	Business ($499/month)	Enterprise (Custom)
2,500 word generation cap	Unlimited word generation	Unlimited word generation	Unlimited word generation	Unlimited word generation
25 performance prediction scores	50 monthly performance prediction scores	100 monthly real-time performance prediction scores	250 monthly real-time performance prediction scores	Custom number of monthly real-time performance prediction scores
50 performance data rows*	50 performance data rows*	50 performance data rows*	5,000 performance data rows*	Custom number of performance data rows*
1 brand voice	1 brand voice	1 brand voice	5 brand voices	Custom number of brand voices
1 user and 1 workspace	1 user and 1 workspace	3 users (with option to add 7 more for a fee) and 5 workspaces	3 users (with option to add 17 more for a fee) and 10 workspaces	Custom number of seats and workspaces
Access to templates and template builder	Access to templates and template builder	Access to templates and template builder	Access to templates and template builder	Access to templates and template builder
Blog generator	Blog generator and research tool	Blog generator and research tool	Blog generator and research tool	Blog generator and research tool
Plagiarism checker	Plagiarism checker	Plagiarism checker	Plagiarism checker	Plagiarism checker
“Boost performance” button for copy	“Boost performance” button for copy	“Boost performance” button for copy	“Boost performance” button for copy	“Boost performance” button for copy
Content improver	Content improver	Content improver	Content improver	Content improver
	Data-driven editing	Data-driven editing	Data-driven editing	Data-driven editing
	Upload resources	Upload resources	Upload resources	Upload resources

* Performance metrics for integrated apps/accounts.

So, while Anyword is certainly a great tool, it can be a bit pricey—especially for small businesses or freelancers.

Limited Access to Support

One of the things we couldn’t help but notice about Anyword’s website is how opaque it is about the company behind the product. There’s no “About Us” tab at the top of the page, nor is there a link at the very bottom of the website like there usually is on others. We can’t help but feel slightly put off by that.

If you find yourself needing help, your options are also limited. The only way to contact Anyword is by submitting a ticket and waiting for an email back.

If you’re trying to find answers on your own, you’ll see under the “Resources” tab at the top that the only options are to check out the Quickstart Guide or the Anyword blog.

The funny thing is, the Quickstart Guide page is also limited in content. If anything, it looks more like a sales-y landing page, rather than a helpful resource. In fact, there are only 12 videos available.

However, if you scroll all the way down to the bottom of the page, you’ll find links to two additional resources—which aren’t included under the main “Resources” tab at the top, for some reason—a link to the Help Center and a link to their Glossary.

As writers, our alphabetically-ordered hearts broke a little bit at this. (Not to mention that the terms aren’t related to Anyword’s specific features, they’re just a handful of general marketing terms that link to blogs.)

Which Word? Anyword!

We know we’ve been a little all over the place here, singing Anyword’s benefits and then pointing out its downfalls. But here’s the bottom line: If you have the funds, Anyword is likely worth it.

Yes, Anyword isn’t the most intuitive AI tool; it’s a bit pricey, and the website and overall customer support are lacking. Nevertheless, the benefits are pretty significant—especially the performance prediction scores.

Its ability to generate audience-tailored, data-driven copy makes it an asset for streamlining workflows, saving time, and optimizing campaigns. All in all, Anyword’s benefits are likely to outweigh the drawbacks for those looking for a valuable AI tool to add to their belt.

But if you’re not convinced, that’s okay too! Remember, there’s nothing like the help of a real human. Anyword can help you write, but our talented team of writers at The Writers For Hire can help you write right. With our help, we can show you how to leverage Anyword’s capabilities to drive better results for your business.